SUNSET PRODUCE ––––– FLAVOR NATION CAMPAIGN CONCEPT
Art Direction, Illustration, Copywriting
Sunset® is a family-run produce company who pride themselves on having the most flavorful products and the best people in the industry. They want every person who works at the company, from those who tend crops to the warehouse workers, to those in the offices, to feel a sense of commitment and passion for delivering amazing tasting, quality products. This internal campaign poster series celebrates that commitment with the bold and colourful rallying cry to join the Flavour Nation.